Bristan are the biggest designer and producer of taps and showers for domestic and commercial use in the UK, with 1 in 4 British homes now using at least one Bristan product.
Following the success of the previous year’s F1 trade sales promotional campaign, Bristan decided to rerun the promotion for a second season.
Our brief was to keep costs to a minimum. So we evolved the creative so it focused on the plumber as the driver of the racing car.
Collateral included eye-catching plumber focused Point of Sale and branch briefing packs to support merchant counter staff.
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