Engaging parents with animation
in Cologne and online


Britax Romer is a global manufacturer and leader in child travel safety products.

We were asked to come up with an engaging way to promote the key safety features of BRITAX products to busy parents across markets.

We proposed adopting a story telling approach whereby we could develop a series of ‘stories’ each of which focused on different safety features.

Our execution included us developing the story around the features, and then producing this as an animated video in real-time with narration. We provided a complete service from scripting to animation to video, narration and translation, which included sourcing voice artists who could deliver in the right dialect.

As well as being promoted on their main website and on YouTube, we also produced versions for use at trade fairs around the world.