How sorted is your Google?

Unsure...well we can help.

Google controls approximately 96% of the Search Market. Many factors influence the way this giant delivers its “Top of the Keyword Charts” results. Funnily enough, even Google itself offers advice. Yet the biggest issue for many managers, marketers and business owners is matching ongoing demands with internal resource. Keeping up with the constant changes within the Search Engine Optimisation (SEO) arena can be quite a headache. Don’t forget, it’s not all about Search Engines. The competition, your products, services and your company as a whole constantly alters too.

In addition budgets for Pay per Click advertising spend is now quite common place and increasing visitor traffic to a website can be fairly easy. However, the point many miss is that whilst focusing on “relevant” visitor traffic may mean a drop in visitor numbers, if by doing so it increases the chances of a purchase or a call then each visitor is in fact, more valuable.

We utilise all the right tools to deliver relevant visitors to your online presence, in the most cost effective way. Crucially, our broad capability and expertise mean that we look at the best ways to coordinate on and off-line activities.

The kind of thing we do

Develop and manage search based advertising campaigns
Monitor & maintain Search Engine focus
Develop and implement on-page SEO strategies. For example:

Keyword rich content / Online copy
Page Rank (PR) development
News & PR

Create and manage off-page SEO strategies. For example:

Social media interaction
Directory registration and maintenance
Develop relevant back-link strategy
Mobile influence
Pay Per Click (PPC)
Charity Pay per Click Advertising
Google maps marketing
News & PR

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